Brand Story

Mission Values Purpose Goals Tone of Voice

Brand Appearence

Color Palette Typography Headings Primary Headings Secondary Paragraphs & Highlights Meta Forms Examples Iconography Logo Usage Application Stationary Email Templates Events

Brand Assets

UI Elements Decks Emails Social Media Animation Ads Digital Ads Offline Ads Photos & Illustrations Illustration Photography

Event Assets

Examples of how brand can be applied at an event and all the collateral